Helping Bold Ideas Succeed in Complex Systems
I help founders, care leaders, and health equity teams turn care models, pilots, and messaging into Medicaid-ready strategies — grounded in clarity, trust, and execution.
Our Services
PROGRAM AND STRATEGY DESIGN
When teams need to build Medicaid-aligned programs — from maternal health to HCBS — I help them go from concept to execution. Whether you’re launching a pilot, building a risk model, or structuring care coordination, I translate vision into workflows that work in the real world.
MEDICAID MARKET ENTRY & EXPANSION
When startups and mission-driven orgs want to enter or expand in Medicaid, I help them get traction without wasting time. From payer messaging to pilot alignment, I guide you through what it actually takes to get a yes.
MESSAGING & DIFFERENTIATION TOOLKIT
When teams struggle to explain what they do in a way Medicaid decision-makers understand, I help them craft messaging that translates vision into action. We’ll sharpen your narrative, clarify your value, and build assets that get traction — not confusion.
About
HealthEquity Solutions
I built HealthEquity Solutions to help mission-driven teams navigate Medicaid with clarity and confidence. Whether you’re designing a pilot, breaking into a new market, or trying to explain what you actually do to a payer — I help turn complexity into structure.
This work lives at the intersection of policy, care delivery, and systems change. I bring the strategy, storytelling, and lived experience to help you build something that lasts. care deeply about the people this work is supposed to serve — and I work best with teams who feel the same way.
Start the convo
I keep things personal. Fill out the form below and let me know what you’re working on — I’ll reply with a few options for a consult, or we can take the first step by email.